Purpose vs vision, mission and goals

Updated: Sep 25

The confusion over the difference between purpose, vision, mission and goals has led most businesses to develop an organizational fatigue. They operate in a labyrinth. If the destination is wrong, setting goals and measuring progress do not work.

Let’s quickly clear the confusion and redefine the definitions.

#mission #purpose #planning #vision #goals


Recent Posts

See All

Purpose speaks louder than words

What really matters in creating, building and achieving something great are the actions not the words. Purpose is an action not contemplating statement. Most companies envision building a better world