Making a global positive impact requires a multiplication of efforts worldwide to make it happen. Creating a better world by making purpose the world’s universal language for individuals and organizations. This is the purpose of Purpose Vanguards Int, a leadership business consultancy that is coming out soon in Feb 2020 to effect this change.
Purpose Vanguards Int is a leadership business consultancy founded by kamil Toume to make a real positive change in the world. Kamil believes that purpose is one of the most powerful tools to effect this change. Purpose Vanguard Int also exists as a recognition to leaders who act and lead with purpose.
Purpose Vanguards Int’ purpose is to create a better world by making purpose the world’s universal language for individuals and businesses. We are very determined to create this world and we are looking forward to working with all-purpose vanguards “leaders” who are serious about advocating and universalizing purpose.
PURPOSE AMBASSADORS
Every organisation requires both strategic and operational metrics to monitor progress toward strategic objectives. Successful organisation requires leading indicators that are precursors to success. The objective is to develop a dashboard that integrates key areas to offer a more comprehensive assessment of the overall effectiveness of leadership within the business. These indicators are benchmarks to gauge the impact of purpose-driven initiatives on all stakeholders, including employees, customers, investors, and the broader community. This interconnected approach provides a holistic view of the organisation's leadership quality and its alignment with purpose-driven objectives.
PURPOSE AUTHENTICITY
Degree to which purpose is clearly articulated, distinct from mission/vision, and demonstrably embedded across culture, brand, departments and operations.
CALIBRE OF LEADERSHIP
The depth and reach of purpose-driven leadership across the organisation.
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Assesses the depth and reach of purpose-driven leadership across the organisation—because the true measure of leadership effectiveness is how many lead with purpose, not just how few sit at the top.
EMPLOYEE EXPERIENCE (EX)
The level of emotional, cultural, and practical fulfilment experienced by employees.
Employee Experience (EX) is the heartbeat of how people feel, belong, and thrive at work—where they’re seen, valued, recognised, and rewarded at every step. Shaped by meaningful moments and powered by bold, people-first leadership, EX lives through open communication, an inspiring culture, supportive spaces, and emotional connection. Great EX doesn’t just elevate the workplace—it unleashes the full potential of people and teams.
CUSTOMER EXPERIENCE (CX).
Quality of emotional connection and value delivered to customers through purpose-led interactions.
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At its core, CX reflects how a company makes its customers feel seen, respected, and empowered, speaking to their deeper human needs rather than just fulfilling consumer wants. Customer fulfilment is rooted in how people are treated — not as data points or metrics, but as human beings. Interactions are guided by understanding, empathy, and presence, not pre-written scripts. Listening becomes the cornerstone of connection. A truly great customer experience leaves the individual better than it found them — uplifted, supported, and connected to a purpose greater than the product or service itself.
FINAL IMPACT ON ALL STAKEHOLDERS
Rating the overall business impact allows stakeholders to evaluate the extent to which the business has positively contributed to employees, customers, suppliers, investors, society, and the world at large. Leadership effectiveness can be measured and understood by assessing the impact and value created for all business partners.